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Seafood is loved by many, especially in winters. It is easy to cook and also healthy. Also used for diet purposes as it will keep you fit as it’s full of nutrition. Fish is considered a cheap source of protein diet that you can add to your meal. Pakistan is a country of diverse landscapes, wildlife, and ecosystem. The rivers and lakes provide a home for both; homegrown and exotic fish species. Marine fish is marketed as fresh, frozen, canned, reduced to fish meal, other purposes, and some retained by fishermen for their use. The freshwater catch is marketed fresh for local consumption.

At Imtiaz Super Market we have a wide variety of fish. They are available at our Gulshan branch, DHA branch, Malir Cantt branch and Tariq Road branch. You will find several types of fish including; Black Pomfret (Small), Chakori, Dhaati, Fresh Water RAHU (Large), Fresh Water RAHU (Small), King fish (Surmai), Mangra fish Boneless, Mulla, Mushka, Prawns, Queen fish (Saram), Raawas, Red Snapper (Heera), Round Sole, Silver Grunter (Dhotar), Tuna fish, White Dandia, White Kund, White Pomfret (Large), White Pomfret (Small), Yellow fish (Goli), Baby Bekti (Daangri), Black Kund, and Black Pomfret (Large).

You can easily check the fish if is fresh or not by looking at the gills of a fish, fresh fish gills are bright red or pink in color. It has a mild scent and moist flesh, and appears freshly cut. Whole fish have bright, bulging eyes, this is also another hint of checking the freshness. Frozen fish should meet the fresh-smell test and have taut packaging with no evidence of ice or blood.

Hopefully, with the tips we have shared, you will never have a bad experience while purchasing fish next time you go shopping for it.

Where do you go for grocery shopping?

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Where do you go to buy your fruits and vegetables?

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And what about makeup and accessories?

You probably also have a separate shop for your little one’s necessities, right?

Why? I know why… it’s because there is no way you can find all of these things at one place and that too of good quality, right?

Wrong!

At Imtiaz Super Market, all the products you require are available under one roof. From your kitchen to your bedroom, guest room and toilets, everything you need to maintain all these places are available at Imtiaz Super Market. Electronics, carpets, crockery, car tools, cleaning tools, grocery, dairy products, fruit, and vegetables… literally, anything that you can think of that you would require for the setting, maintenance, and ambiance of your house, is available at Imtiaz Super Market.

Not just that, whether you are planning to gift someone something like clothes or shoes or you want to purchase something for a loved one who has just been blessed with a newborn baby OR you just want to purchase any of the above for YOURSELF, it is ALL available in store.

With the widest assortment in all of the categories, Imtiaz Super Market ensures that you won’t have to go anywhere else for anything! There is so much variety even in the health and beauty section with so many shampoos, fragrances, makeup and much more to choose from that you will get confused about what to choose and what to leave behind. And the best part about all this is that it’s not even of average quality. The most premium quality products are made available at Imtiaz Super Market at prices extremely pocket-friendly.

Furthermore, what makes this retail even more different is the DESIPAN of it. Although we have come a long, long way since Imtiaz was only one kiryana and not whole merchandise, yet even today we welcome our customers with just as much desi-pan as we used to. When you walk into any of the

Imtiaz Super Market branches, you will see cartons and packages literally just sitting there unlike in any other supermarket and the reason behind this is nothing but to maintain the DESI touch of Imtiaz. You can walk in, pick up a carton, put it in your trolley and walk out.  No extra packaging, no additional prices… nothing.

Imtiaz Super Market is definitely your ONE STOP SOLUTION and that is because no matter problem you may have, no matter which product may require, there is only one answer and that is the road that will lead you to Imtiaz Super Market.

We are not just a retail business… we are a FAMILY bonded together by a supreme desire and aim to provide you with the ULTIMATE SHOPPING EXPERIENCE!

Dates are part of the dried fruit’s family. Dried fruits are fruits that are dried in the sun or heated wind tunnel dryers. Dried fruits are really really good for health and my mother has always forced me to consume them as much as possible for as long as I can remember. Apart from the fact that dried foods are really healthy and nutritious, they are actually pretty tasty and make quite a good snack! Dates are one of my personal favorite dried fruit!

Not only are they super healthy and nutritious, but they are also so sweet and smooth, it’s like someone just put a cushion of healthy sugar in my mouth! I’m aware that there’re people out there who are diet and health-conscious and run miles away when they hear the word SUGAR, but there’s nothing to be scared about here! This sugar is the HEALTHIEST form of sweet ever! I’m attaching the nutritional breakdown for those who want to adjust their date cravings according to their calorie intake.

A 3.5-ounce (100-gram) serving provides the following nutrients;

  • Calories: 277
  • Carbs: 75 grams
  • Fiber: 7 grams
  • Protein: 2 grams
  • Potassium: 20% of the RDI
  • Magnesium: 14% of the RDI
  • Copper: 18% of the RDI
  • Manganese: 15% of the RDI
  • Iron: 5% of the RDI
  • Vitamin B6: 12% of the RDI

Although dates are high in calories, due to being an anti-oxidant and high in other important vitamins and minerals, they contribute to other health benefits.

Dates are not just high in vitamins and proteins, they are good for bone strength, lower cholesterol, strengthen the nervous system, promotes digestion and are also good for the skin!

Apart from all this, I’m sure everyone is aware of this fact that dates also hold some special religious importance among the Muslims. Dates were one of Holy Prophet (PBUH)’s favorite snacks and it is said to be a sunnah to consume dates, especially before IFTAAR in RAMZAN.

There is a hadith of the Holy Prophet in which he is known to have said that, “ people in a house without a date are in a state of hunger..” (MUSLIM) (News)

Keeping all this in mind, Imtiaz Super Market in their most recent weekly magazine launched a feast like a sale on dates named the ‘DAWAT-E-KHAJOOR’.

In this magazine, details of sale prices on multiple types of dates and date related products are included. Different types of dates like Safawi, Khodari, etc. from multiple international brands have been imported specially for this sale. Out of all this, my personal favorite is the choco-dates!

This particular product will be every chocolate lover’s favorite! If you’ve got a sweet tooth and love both chocolates and dates, then what can be better than having those both together?! JUST YUMMY!

With this magazine, the retail is promoting the idea of healthy snacking and a healthy diet along with the emphasis on the idea that dates are not just a fruit that you can buy or should eat in RAMZAN. They are delicious and healthy and you should consume and benefit from them throughout the year!

Along with these dates, sale on other various products is also there.

The sugar, proteins, and other vitamins in the fruit help in weight gain, especially when you need it. Incidentally, it’s said that when eaten with cucumber, dates help to keep your weight at a normal level. Now that’s what we call flexibility!

And guess what! According to this magazine, there is a sale on fresh cucumbers too!  So combine the two for an even healthier diet!

Being a date lover, I personally loved this sale! Do you like dates? Did you like this sale idea? And which date product became YOUR favorite?

Let me know BELOW! J

 

The worst thing about post shopping in a supermarket is standing in queues. Standing behind a whole line of people, waiting for them to get all their purchases checked out is frustrating. Especially when you only have few products to get billed. But you don’t need to stress anymore. Imtiaz Super Market has worked on plans and organizational schemes specifically for efficient queue management just so you can have a stress-free shopping experience.

One of the ways to speed up processes is by ensuring the staff members performing duty on cash counters are fast and efficient with their work so the customers don’t get frustrated while waiting in lines for ages, cash counters have also been divided based on client categories for further ease. Apart from the regular cash counters that are available in every supermarket, express counters for those with lesser products are there to prevent annoyance and unnecessary waiting. In addition, a special counter for aged clients; the senior citizens have been set up.

Another plan in the process by Imtiaz Super Market is to make things even easier by introducing ‘MOBILE POS’. An mPOS (mobile point of sale) is a when a phone or tablet is dedicated to check out purchases and perform the functions usually done at a cash counter, that too wirelessly. Basically, instead of you walking to the counter, now the counter is going to walk towards you.

Let alone waiting in a queue, you don’t even have to stand in a queue anymore. Wherever you are in the store and have made your purchases but are in a hurry, you can request a staff member with an mPOS to cash you out from there. This is just perfect for when you only stopped by to make a quick purchase of one or two items.

To make this more practical if a staff member sees you standing the line with your few purchases and notices you being unaware of the facility, they themselves will walk up to you to make your life easy and cash you out as soon as possible. One staff member at every two cash counters will be assigned so there will never be an issue of feeling left behind as a customer.

Imtiaz Super Market cares about your convenience and has proved by updating its services every now and then.

 

How many times have you heard this from your mothers when you took out a plate or a glass from a set that was, well… “For the guests”.

I don’t know why mothers do this but I guess its part of all our families now. We do have crockery sets specifically for the guests and if something EVER happens to it, we’re so dead! And these crockery sets have to be the prettiest and most attractive.

But where do we get these pretty, attractive dishes, glasses and utensils from at affordable prices?

IMTIAZ SUPER MARKET!

Where the assortment for crockery is so huge that you will get lost in the beauty and quality of the dishes. Whether it be steel, plastic, glass or any other material; the designs, colors, and quality of them all is so exceptional that you won’t even be able to choose and differentiate between the guest’s dishes and the house dishes!

Why should there be any difference, anyway! It is your house, and you deserve to eat and drink in the prettiest plates and glasses even if there aren’t any events going on.

So take your mothers to any branch of Imtiaz Super Market and get a beautiful set of crockery at the most reasonable prices for your own use!

Also, the cutest salt and pepper containers and kitchen accessories in multiple shapes and sizes are available which are so adorable – you just won’t be able to resist the urge to buy it all!

Do you get scolded for leftover biscuits that lose their crunchiness? Get a cute and colorful container where you put them and preserve its taste and crunchiness.

Don’t know where to safely place the knives? Get a safe and covered knife holder! You can also buy a holder for your cooking and eating utensils like spatulas or normal forks and spoons.

Cooking pots, pressure cookers, teapots, thermos, jugs… everything available under one roof! How cool!

Are you a baker? Do you like to bake cakes? Great! Baking utensils and containers are available too! Also, the cutest muffin, brownie and cookie shapers and baking containers are available in the most unique designs for when you feel like being creative with your food.

In our culture, crockery and food have special importance and for this reason, huge crockery sets are also given to loved ones as gifts on the wedding or other important events. As I mentioned earlier, the assortment available is so unique – it is suitable for any purpose and occasion. You can buy a set for someone’s gift or even for your mother if you’ve recently ruined her ‘guest set’ and need to make it up!

Whatever you can think of in a kitchen, is present at Imtiaz Super Market.  Make your food eating and cooking experience more beautiful and colorful with your attractive crockery and utensils that make you want to cook just so you can use them!

Visit your nearest Imtiaz Super Market branch now and buy what you need for your kitchen without any hesitation!

As soon as summer vacations are over it is hard for kids to imagine going back to school. School going children these days are not a fan of studies, they are more inclined to other activities such as PlayStation games and social media. Unfortunately, we cannot dismiss the idea of them not going to school but can motivate them.

Taking our kids to shop for school supplies can be a good way to influence them. There are several items from school bags to stationary that can be extremely fun to shop for with your kids. Here is a list of supplies that may help you as a reference.

Backpack

Kids generally demand backpacks each year for their new session at school. This is not merely a necessity but a way to feel motivated. You should try to get the one that has your kids’ favorite cartoon or superhero character on it. This will make your child feel happy while going back to school.

Lunch box

It is important that you replace your child’s lunch box to maintain hygiene. However, for it to have an anesthetic feel you may go for a colorful one that is adored by the child. After all, they will be responsible for it, why not get them one of their own choices.

Stationary

While studying it is important to get your child engaged, for many children studying is difficult as it is a boring task. However, this task can become fun and engaging with colorful stationery supplies to aid your child’s learning tools.

Water bottle

Keeping your child’s health in check is a good idea. Hence, it is important to remind them to stay hydrated. Drinking water is not fun, but with a fancy new water bottle, your child will remember to drink a sufficient amount of water during school hours. The selection of a water bottle should be interesting enough for your kid.

Our reference list for school supplies will surely help you prepare your child to go back to school without any resentment of missing out fun.

 

Imtiaz Super Market has several branches. Amongst many other known locations of Imtiaz stores, Bahadurabad branch is another extension. People generally in the past complained that the branch is congested, with very little space to walk around. Added that customers feel suffocated at times while shopping. However, with time this branch has expanded.

The expansion is not only in terms of the area but also in terms of the assortment it offers. They have the medicine section along with different other sections, including articles like tea, milk, coffee, pasta, chocolates, rice, oil, ghee, food essence, spices, and much more including Imtiaz’s very own brands like Poonam. While visiting the section of herbs and dry fruits you will encounter a section of crockery too, consisting of an amazing range of crockery and kitchen accessories. 

 The branch has expanded to such an extent that now it also includes items such as jewelry, purses, key chains, and apparel brands with a designated section on an amazing price.

 Imtiaz Super Market’s mission is to earn its customer’s trust and loyalty, by providing good quality goods at reasonable prices. With the expansion of its Bahadurabad branch, offering more categories, Imtiaz Super Market has proved to be a trusted brand in the retail industry of Pakistan winning the hearts of millions as its customers.