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Seafood is loved by many, especially in winters. It is easy to cook and also healthy. Also used for diet purposes as it will keep you fit as it’s full of nutrition. Fish is considered a cheap source of protein diet that you can add to your meal. Pakistan is a country of diverse landscapes, wildlife, and ecosystem. The rivers and lakes provide a home for both; homegrown and exotic fish species. Marine fish is marketed as fresh, frozen, canned, reduced to fish meal, other purposes, and some retained by fishermen for their use. The freshwater catch is marketed fresh for local consumption.

At Imtiaz Super Market we have a wide variety of fish. They are available at our Gulshan branch, DHA branch, Malir Cantt branch and Tariq Road branch. You will find several types of fish including; Black Pomfret (Small), Chakori, Dhaati, Fresh Water RAHU (Large), Fresh Water RAHU (Small), King fish (Surmai), Mangra fish Boneless, Mulla, Mushka, Prawns, Queen fish (Saram), Raawas, Red Snapper (Heera), Round Sole, Silver Grunter (Dhotar), Tuna fish, White Dandia, White Kund, White Pomfret (Large), White Pomfret (Small), Yellow fish (Goli), Baby Bekti (Daangri), Black Kund, and Black Pomfret (Large).

You can easily check the fish if is fresh or not by looking at the gills of a fish, fresh fish gills are bright red or pink in color. It has a mild scent and moist flesh, and appears freshly cut. Whole fish have bright, bulging eyes, this is also another hint of checking the freshness. Frozen fish should meet the fresh-smell test and have taut packaging with no evidence of ice or blood.

Hopefully, with the tips we have shared, you will never have a bad experience while purchasing fish next time you go shopping for it.

 

Who doesn’t like cricket? Everyone is in love with the cricket, no matter what the event is or where is it happening, people run after the players or the cricket match to follow the trend and to meet their favorite players. The crazy and hype are so that every time there is an announcement of cricket; people start to write crazy songs, play crazy tones, bring t-shirts and stuff to show their love for cricket and promote cricket.

The people whether the office staff or the home guardians, whenever they plan for a picnic or any gathering the top most favorite game is cricket, on tiring they plan of cards and other games but before that cricket is everything. Even on weekends, before the era of mobile phones people use to enjoy and interact through the games like cricket and football matches. Every family picnic has cricket like a compulsory thing. SO, now you know how important the cricket is and how it feels?

That was pretty general, now let’s talk about the companies and cooperate sector. The cooperate world is full on busy with the tasks and work. Somehow if they feel the need of having a good time, they arrange a picnic or an event. Now this event could be either a cricket tournament or a picnic at beach. The team has to vote and choose, now if you have a team full of boys you are in trouble (laughs). From a simple beach day to a night match, preference and vote goes to night match in many cases. Other these two options there is nothing for entertainment.

Being Imtiaz super market, the mind set of people is still as a branch, but hold on there is a head office too. This year the management of Imtiaz super market considered the fact of involving the branches in the tournament which makes the event more successful and crazier.

Now thought of the people who work in branches, are more active than the head office staffs….  As they are more active because they have to run from here and there, comparing to the head office, where you have to be seated on seat for 7 hours minimum to complete your task for/of the day.

The matches were supposed to be already tough as the teams on ground were stronger and also the teams were clueless about how other party plays. All the branches took place and the crazy maze was about to begin. The cricket fever of Imtiaz super market head office along with all the branches.

 

Last year we witness the crazy chain of back to back cricket matches only of head office and within the teams of head office. The teams were created within the head office and played at the ground after office on a Saturday, it was more of a day duty and night match. But this year…..

For further details about the last years cricket match please visit the link and read:

https://imtiazsupermarket.blog/2018/12/29/cooperate-event-of-ism-imtiaz-super-market/

 

This year something changed, not only the teams but also the matches were. Head office decided to involve the teams from all over the branches. The matches were held between the branches and the winner were suppose to have a match with the head office winning team.

Can you believe how many teams were there for real? And how many matches got played….

The matches between head office teams started after 7pm. Four teams were there, just like the previous one, TEAM HAWKS, TEAM TIGERS, TEAM SHAHEEN AND TEAM KINGS. But the team members were totally changed. Through balloting team players were selected. Everyone was given the benefit of doubt to play. Back to back matches were planned and a crazy round of matches held.

First match held between 2 team, the one lost is out, the winner has a chance to relax and prepare for the next. The other 2 have the match, the looser is out and winner has to beat the winner, and somehow somewhere these were the sets and that’s how they played.

The winner team who was in semifinals, actually played 3 matches and obviously the stamina goes off after such a performance. First match held, they won then second happened and they won again, now back to back crazy matches and obviously the stamina gave up, 3rd match and crucial time. started to play nonstop at 7pm till the ending of event at 4 or 5am in the morning…

One crazy night with so many people from branches and head office, teams and heads of all the dept, involve on a ground level to make and feel everyone is equal, a great entertainment along with no discrimination of position. This event was a surely a memorable one for all. The food stalls, the tea breaks, the excitement and shouting, from making the video till the editing, every single step, even the time when the teams were being selected everything was so on point and it felt so right that everyone has given the opportunity to play and to be a team player, which also motivated the teams and players. One such event is important to boost the level of employee in so many ways and manners.

Fortunately, the team from head office won the semifinals but couldn’t beat the branch team in the finals. Many congrats to the winning team (the branch team), and the runner up (head office team). Some cash vouchers and trophies were distributed at the end of ceremony.

This was another ISM league. You can watch the highlights of the match on our YouTube channel. Don’t forget to like and subscribe our channel.

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Until next time 😊

Remember the days when shopping required going to the market and searching in the aisles for hours alone. Well, those days are gone. Over the years, shopping trends have changed vastly and for the good. The retail industry has transformed and today instead of consumers having to adapt to the conditions of a brand, the situation has now flipped as retailers now need to be efficient and adapt to consumer preferences while making their service and products more convenient.

There was a time when one had to visit each shop one by one, looking for a particular product at a particular shop assigned for it. Shopping was a chore that required lots of effort. However, things have changed now with the popularity of supermarkets and hypermarkets, where one could find anything and everything and that too, in a wide assortment at reasonable market prices.

From a chore, shopping turned into something that people started enjoying. These supermarkets not only became a house to thousands of amazing products that people go to buy but also became a hangout space for many where they could go with their mates, observe whatever is available as a window-shopping experience. Imtiaz Super Market where activities like campaigns, lotteries, and giveaways are frequent, shopping became a source of fun and entertainment.

With a further change in trends and progress, the internet and e-commerce have seized the market. The trend of online shopping has increased phenomenally. With customized and private online websites that are managed by an efficient team, brands make sure that consumers receive maximum services with minimum efforts.

Imtiaz is one of the most consumer-friendly supermarkets and aspires to be the best by providing its customers with the ultimate shopping experience. For this very reason, adapting to the needs and demands of the customers, the supermarket aims to launch its e-commerce website soon so that its customers can benefit from it and can access thousands of products available in-store at their fingertips. This, however, definitely won’t affect the quality of service in-store and the provision of exceptional goods and services will be ensured to customers both online and offline.

Until the e-commerce website is launched, Imtiaz Super Market’s online web page continues to make things easy for its customers by providing them with information on the scope of the supermarket, its services and categories, latest trends, packages and benefits. Also, with customer reviews and updated articles, customers are kept aware of the general opinion of audiences.

Another shopping trend that has been observed is the ever-increasing sense of social consciousness. With the spread of awareness about the kind of environmental degradation that has been happening recently, customers are more inclined towards products that are more sustainable and brands that are more responsible. Imtiaz Super Market’s family is proud to inform its customers that it is one of the most environment-friendly retailers. An eco-friendly initiative was taken at Malir Cantt branch of Imtiaz Super Market, where plastic bags were replaced with paper bags to spread the message of a sustainable environment aiming to do this at every branch in order to be more socially responsible.

Lastly, based on another latest shopping trend, consumers no more choose and visit brands solely on the basis of the products they are providing. Since almost everything is available online, if consumers are leaving their comfort zones and personally visiting stores to shop for things, they expect exceptional service in return. As a customer of Imtiaz Super Market, there is nothing to worry about when it comes to customer care. Known for its fast service, the staff at Imtiaz is always present to assist and help customers to look for anything they require along with guiding them about the various kinds of products available.

Conclusively, even though the shopping trends have changed massively throughout the years, Imtiaz Super Market is proud to be the most consumer-friendly retailer, adapting to the rapidly changing requirements, needs, and demands of its customers.