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Our freedom is our biggest blessing but unfortunately, it is that one thing we take for granted. There are so many countries that are still in a state of havoc and destruction and we are lucky enough to not be one of them and for this, we have our ARMIES and our DEFENCE to thank!

Ensuring peace and security, these people dedicate their lives to fight the FORCES OF EVIL and protect us without caring about their own lives.

Time and time again, our military and defence have put our lives above their own and the 1965 war was one in which we lost countless dedicated members of our army. In memory of the sacrifices that our armed forces made that year and how bravely they defended this beloved land, we celebrate DEFENCE DAY every year in Pakistan.

This tribute not only reminds us of the continuous efforts of our military, but it also inspires the young citizens and develops feelings of patriotism and bravery. And to commemorate this, DEFENCE DAY is celebrated every year on the 6th of September.

Imtiaz super market, from a kiryana store to a chain of the super market. From a small shop to a bigger scale place having a huge assortment of products.

In the year 1955 when it was a small shop, it was having a very limited item. Later after creating a name and maintaining the quality they start pitching in the companies with the idea of expansion. The result was fruitful. Slowly and gradually we got more and more categories and products to display.

Now after years of struggle and hard work finally Imtiaz super market has the best and a vast variety of categories and products, that are imported as well as locally available at the best prices all under one roof.

What makes Imtiaz super market the best place for all assortment?

Imtiaz super market has huge area to display all kind of products, even if you ask for a simple tissue paper, we have a whole alley to display that.

The assortment includes imported items, chocolates, perfumes, crockery, groceries, beverages and what not?

When you visit Imtiaz super market, you can never leave the place in a min or even empty-handed.

You will keep looking at the assortments, category, products, variety, range that they offer and everything around. The placement of products on the shelf is so neat and so clean that you can easily pick the stuff you want without breaking or disturbing the things around them.

When you visit the alley, it is so spacious that you can easily move with your trolley, while standing and choosing your kind of product. They offer so many varieties that even choosing a shampoo is confusing.

What do you think about Imtiaz super market? And its assortments?

Ever been in the store and getting confused about which one to choose?

Imtiaz super market offers a lot, at an incredible price, you can shop as much as you want and everything will be given at an amazing rate.

Also, on purchasing from any category, they are offering loyalty points on each product that you buy. Isn’t it great?

Every category and has almost 300 plus products 50 plus brands and every month there is multiple new brands lineup for meeting to have a shelf in Imtiaz super market, because who doesn’t want to get noticed?

Companies never mind having their products on display and a store/ supermarket like Imtiaz super market who have almost 1000+ walk-in customers per day, who will notice the new products and new colors or items or might have just a look and share their reviews. At times brands want to get noticed a hype so that they can actually sell the product on a large scale later on.

Imtiaz super market the ultimate shopping experience conveys and defines the perfect meaning of one-stop-shop solution, remaining Pakistan’s pioneer super market retail chain serving the best quality products on the best price possible.

One can resist their hunger but thirst? It’s almost impossible to resist!

Summer season isn’t over yet and in these hot summer days, especially in Karachi, all one can think of is something chilled to drink and satisfy your craving. But how many beverage options do we have? Very, very few!

Either you can buy a soft drink or a Nestle juice, considering it is the most widely available brand – but what else? Sometimes you crave something different… you want to try something new;

So where should you go??

Imtiaz Super Market offers you the widest assortment of beverages ever! From soft drinks to juices, milk-based beverages, fruit cocktails, non-alcoholic celebration drinks… beverage for every event, gathering, and craving is available!

If you want a casual drink for your guests then you can go for the usual soft drinks. If you’re in the mood for something healthy then you can try the available fruit juices of multiple brands out of which some even contain fresh fruit pieces! If there’s a celebration at home – you can go for sparkling and celebration drinks and if you’re the type… we even have non-alcoholic beers that you can enjoy with your mates! Even our desires have nothing to worry about! For you, flavored lassis are also available! For kids, milk beverages like milo, pakola and many more are available.

Also, international beverages that are chocolate based are also available like Mars shake, Snickers shake and many more. Imported directly with the guarantee of affordable price and premium quality – you will find these beverages hardly anywhere!

Even better – if you’re shopping at the Gulshan branch of Imtiaz Super Market and have been craving a fresh juice, you don’t have to settle for boxed juices! At our Gulshan Branch, fresh sugarcane juice is available that is processed and packed hygienically and right in front of you!

As your most favorite retail, it is our responsibility to ensure that all your desires and cravings are fulfilled and satisfied and this is why we make the widest assortment of all our categories available for you!

So which beverage are you craving?

Head over to your nearest Imtiaz Super Market branch now, purchase, gulp and enjoy!

Your satisfaction is just one purchase away!

ARE YOU A CHAI LOVER?

What do you guys like to have for breakfast? Or as an evening snack?

Most of us who don’t get time for a complete, healthy breakfast in the morning but also can’t afford to leave home with an empty stomach have rusks, sandwiches, crackers, and such bakery items as quick and filling breakfast options.

I am one of those people! I am not a morning person at all so I usually wake up with no more than 5-10 minutes to spare before I can leave…. Which leaves me with no time to sit and eat eggs and parathas, kebabs, curries and all such delicious foods that I would want to have and thus, I am left with no option but to stock my kitchen cabinets with things like biscuits, rusks and croissants, puff biscuits, etc. These things actually keep me full and fresh because if I ever leave the house without eating ANYTHING, I become really, really cranky!

The second time of the day when I need these snacks is during the evening tea. So if you haven’t figured this out yet… I am a tea lover! CHAI is LIFE!!  And I know a lot of you are chai lovers too so you can understand and relate with me when I say that “SHAAM KI CHAI BOHAT ZARURI HAI!”   And to make this evening tea special and something to look forward to more, I like to incorporate things like plain and fruit tea cakes or croissants with it.

For a person like me, whose most meals revolve around bakery items, it is important that those items are fresh and reliable. I mean… you don’t want to wake up the next morning with an upset stomach, do you? Which is why you have to choose the bakery or market you buy your fresh snacks from, wisely.

I personally purchase all my baked snacks and bakery items from Imtiaz Super Market. And for those of you who were not aware of this,  Imtiaz Super Market has its own brand name under which they sell bakery and baked items by the name of ‘OVEN FRESH’. Even though I am a regular customer of Imtiaz Super Market, I discovered this in my last visit to the retail and honestly… I was impressed!

Anyway, so I prefer baked, bakery biscuits over those packed, company biscuits and good for me that there is a wide assortment of bakery biscuits available at Imtiaz Super Market. Chocolate cookies, marble cookies, cookies with nuts, pistachio, coconut or other dried fruits topped and stuffed on them… all kinds of cookies are available.

Other than that, plain cakes, marble cakes, chocolate cakes, and fruit cakes are also available along with muffins and cupcakes that are baked and packed fresh every day! Croissants, white bread, brown bread, multi-grain bread, and other bread items are also baked in numerous batches every day.

So if you have a sweet tooth and like to snack on sweet things you can choose from the sweet variety available and if not then savory items are also available.

These food items are freshly baked and very hygienic. As much as I have observed, there are open kitchens in most of the branches and all the staff members are always wearing gloves, hair caps, aprons and all the other necessary things to ensure cleanliness, tidiness, and hygiene.

Another thing that I found really nice is the inclusion of female employees. In neither of the supermarkets that I have been to, have I seen a woman working in the kitchen? While that sounds amazing for those of us who cook at home everyday… from the empowerment and financial independence point of view, it is great that women are not lagging behind in any area of employment and that Imtiaz Super Market is in favor of it.

So since I have already mentioned the food items that I purchase from OVEN FRESH (backlink hai Kia iski?) for my light snacking in evenings and shortcut breakfast in mornings, let’s talk about the things that you can purchase for other regular meals.

So there are fresh bread and eggs available for those who wake up super early and have the time to make some delicious French toasts. You can make sandwiches, scrambled eggs, egg curries or just simply butter some toasts and dunk it in your AMAZING cup of tea.

Also, if there’s a family member or loved one’s birthday, anniversary or any special event coming up, fresh cakes are also available! And honestly, they seemed delicious to me!

Basically, whether you want bakery items as your core ingredients for a special meal or a tasty shortcut for your empty tummy, a delicious cake for an upcoming event or just some healthy stuff for daily consumption, OVEN FRESH by Imtiaz Super Market should be your GO-TO place like it is mine.

I have loved all the OVEN FRESH items I tried up till now. Have you ever tried any? If yes then let me know in the comment section below if you liked them. And if no… then try them and let me know after that! Enjoyyy!

We Pakistanis just LOVE food. For every event, every occasion, every REGULAR day, we plan and decide what we want to cook, what we want to eat and what we’re going to serve.

Even our vacations, picnics and outings are incomplete without food. And what is even more important than food is that it must be delicious! Spicy, tangy and just delicious!

And what makes a dish these three things? Good quality ingredients, good quality spices, and a good cook. We can’t provide you with a good cook so we made sure that we can with the other two; ingredients and spices.

You guessed it right… Imtiaz Super Market brings to you its own brand of agricultural commodities and spices;

PONAM!

PONAM means full moon – what indicates the start of a new month, and that is exactly what our products are; the mark to a transformation in your kitchen and food. With the highest quality of products like pulses (DAAL), rice, flour, spices, sugar, grains, and black salt, available at Imtiaz Super Market, you don’t need to go anywhere else for anything.

No more walking trips to the CHAKKI wala for staples and spices anymore. Purchase fresh, raw and organic items like pure basmati rice, flour and all types of pulses under one roof with comfort from any branch of Imtiaz Super Market and make everyone fall in love with your Biryani, Karahi, and parathas! And daal? You will never see DAAL the same, boring way again!

Considering that everything sold under the brand name of PONAM is produced in mills and factories that Imtiaz Super Market itself owns! And since we have our own rice and flour mills along with the facility of in-house grinding, cleaning, and packaging, a lot of costs is cut down and these staple commodities are sold at substantially lower prices than the market average – which is GREAT!

Providing quality products that are easy on the wallet has always been our hallmark. In order to maintain this for the sake of our customers, we constantly evolve our products, services, and brandings.

PONAM, too is an initiative to show our customers how much we care about them by saving them from those uncomfortable CHAKKI WALA trips in hot, summer days and providing them with a collection of spices and grains with a taste that will remind them of the DESI food that our DADI’S and NANI’s used to cook for us with homemade and dried spices.

So head to your nearest Imtiaz Super Market’s branch now and begin this new month with a brand new collection of PONAM staple and spices and transform the taste of your food.

PONAM  – The Taste Of Nation!

Normally, when there’s a birthday, an anniversary or a wedding, that we can’t stop asking from others, what are we supposed to give as a gift or how to make people feel special while giving them something worth it. Giving cash out also feel weird at times, so what next?

Image result for giftsGifting someone for the first time is easy but when you have to give them like every year or twice in a year, its quite complicated as options goes completely vein and in that vein, we sniffed around the fanciest, chanciest brands, and found the cheapest, nicest item from each (many of which, we should note, are not cheap-cheap — only relatively so) that would make a wonderful, indulgent gift, especially for the stumpers on your list. Sometimes, being brand-obsessed when it comes to gifts is good, but then again the choices are totally unpredictable. There is something so glamorous about opening a Chanel gift box — even when what’s inside said a box is a bar of soap.Related image

So, for keeping everything in place, companies have introduced gift cards, which become people’s favorite thing to give and to have one. No issue of choices or return or exchange or size issue. Just give them the card and let the person decide himself/herself what they like to have.

These ideas of gift cards have done wonders around the world, in every sector people are now preferring gift cards, whether a fashion brand, a retail store or an e-com venture, everyone has different gift cards to offer, at different occasions.

So, here in Imtiaz Super Market, we are also planning to announce a series of gift cards, for every occasion with every kind of range to offer, from the minimum amount of 500 to max of 5000.

Now, forget the tension of what to give, just visit the stores and buy your gift card, which will be valid for a long time than expected.

Related imageOh!! and are you worried about the theft or used bar code the card might have or the card won’t work?

Relax!! This won’t happen, as our systems are well efficient in recognizing all the factors, also our teams are working and testing every aspect to overcome such frauds and activities.

The company is also planning to announce more gift cards as per the demand, as this product goes on top or gives a good response they might extend more of variety or range.

So stay tuned for more such exciting news and stuff.


Whenever someone mentions that they are working in Imtiaz Super Market, people ask which branch?
So, firstly, every market or mart or store which is expanded to this level, do have a head office or can have a head office too. Imtiaz Super Market has a head office where they have HR dept, its audit dept, its finance dept, and the list goes on. From where its CEO watches all the branches, functions and dept through a hawk eye view.
Now do you know how many branches does Imtiaz Super Market have, total branches, their locations, and their presence hitting which areas?
Let’s explore this journey with me, which many of us doesn’t know, including me.
I have only witnessed Imtiaz Super Market few branches, means personal visits and shopping experience. As a child, I use to know one and only branch and that is Bahadurabad branch, the first ever store from which they had grown to such a new level.
Talking about its first ever branch, Bahadurabad, it was initially a really small and congested shop, I use to visit it with mum for grocery. The range of edible grocery is amazing, you can get anything to everything there, from herbs to pluses, rice to wheat, along with the guarantee of being clean and the price is so affordable along with the packaging, like from a small amount of herb to a full package, from minimum to maximum quantity.
Later on, I use to visit Imtiaz Super Market, because of medicines. Imtiaz Super Market provides more discounts on medicine than any other Super Market in Pakistan, i.e. 12% of discount.
After almost 8 years, because of the increase in demand for Imtiaz Super Market and the crazy or massive footfall they thought of opening another branch, right beside passport office, and why not? I mean, while waiting for the turn why not go and buy some stuff or even after getting free from all the hassle why not some beverages or things like frozen food to buy?
Even this branch got a huge response, as per Imtiaz Super Market amazing price range, it has attracted and gained more popularity amongst people.
Initially  Imtiaz Super Market was famous only in the range of normal middle-class families, after this branch, it got a lot more attention, even from the upper class. To divert such an amazing response and footfall, and to ease out the customers, for more facility Imtiaz  Super Market opens its two more branches, one in DHA and other in Nazimabad. Two big branches allowing more capacity of people to shop and enjoy the ultimate shopping experience.
People from other cities who came on vacations even, use to shop and go back with the items, mentioning the fame on their social channels, which make Imtiaz more confident to grow and expand its wings outside Karachi too.
Moving to Punjab sector, Imtiaz Super Market opens up at Faisalabad and Gujranwala, to serve more and more people. Because their mission is to unlock the potential of customers buying power to improve their quality of life.
Coming back to the city where it all started off, “From inception to a bigger reality”. They again planned for more expansion, this time they target the most populated area “Gulshan” along with a mindset of going larger as per area than any other branch, to facilitate more people. Regardless of the parking issue faced by people, still Imtiaz has a massive footfall along with a great demand for groceries and other stuff.
They have opened a few more branches this year, near Malir, because all the branches were at a distance, and people were demanding a lot more than expected. Then coming back to the same area, near Tariq road and at Sharfabad.
Oh! Did I mention that Sharfabad branch is Imtiaz Super Market express, which means, they are serving customers like 24/7?
Related image
Super Market|Sharfabad
Stick with us to know more about Imtiaz Super Market. Will be revealing some more facts and figures.
Do you know how many categories are there in Imtiaz Super Market?
If no, then stay with us to know more facts about Imtiaz Super Market.
Until next time. Stay happy and blessed.